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CLECs Gain Ground with SMBs
Tuesday November 04, 2008,
09:46 am ET
SALT LAKE CITY, Utah, Nov. 04 /Patrick Oborn/ --
The digital universe, and the way people connect to it, is changing. Small businesses, in
particular, are discovering new high-speed Internet and telecom options that are now
squarely within their budgets. Through a myriad of mergers and acquisitions, telecommunication
providers have greatly enhanced their integrated T1 products with features that businesses
can't live without, all while dropping the price to about half of what they were just
two years ago.
At $50 to $75 per month, the average small business telephone customer could expect to pay
up to $750 for just 10 regular phone lines, which come with only a standard set of features
such as Voicemail, Caller ID, and Three-way calling. From 2000 to 2005, the cost of a
dynamic integrated T1 line was well over $800, making it an unattractive option from a
pure cost point of view. However, that paradigm has changed with the introduction of
sub-$400/month price plans and features that make the old POTs lines look pre-historic.
Prior to the advent of the "all digital" integrated T-1 in 2005, customers only had
one choice when it came to dedicated service: analog trunks (24 line bundles).
Not only where analog trunks expensive - the average cost ranging from $800 to
$1500 per month depending on the user's geographic proximity to the LECs point
of presence - they could not re-allocate unused voice channels to carry data.
Digital trunks, on the other hand, can reclaim voice lines not in use and put
them to work carrying high-speed data packets. That means users enjoy the full
1.5 Mbps of broadband when they are not on the phone.
To see how customers are reacting to this new product, we interviewed a series of
small business owners in Idaho who are currently using the service. One such
individual shared with us his enthusiasm for the enhanced capabilities dynamic
service offers. "When I was first contacted about the dynamic integrated T1,
I was deeply skeptical of what I was hearing. Over the course of my brief
dealings with telephone companies, all I got was less service with more cost.
Now I am happy to say that I am getting more for less, which makes for one
very happy customer."
Evolution has lead to a better, cheaper alternative to TDM services that the Bells were
peddling for decades in a vacuum of competition. Now the industry, lead by the innovation
and great business practices of the CLECs, seems to have turned a corner - leaving the
incumbents playing catchup. Obviously, the main benefactor of all of this competition
is the small to medium size business - a segment of the market that was taken for granted
until today.
Will this train of innovation, lower prices, and services that add value to SMB's continue
to roll down the tracks of progress? It's all up to our government - and which political
party controls the FCC. Without the deregulation act of 1996, we would have never known
just how much the CLECs were capable of.
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