|
Only the FCC Can Stop CLEC Momentum
Friday September 12, 2008,
08:16 am ET
DRAPER, Utah, Sep. 12 /Patrick Oborn/ --
The digital universe, and the way people connect to it, is changing. Small businesses, in
particular, are discovering new high-speed Internet and telecom options that are now
squarely within their budgets. Through a myriad of mergers and acquisitions, telecommunication
providers have greatly enhanced their integrated T1 products with features that businesses
can't live without, all while dropping the price to about half of what they were just
two years ago.
To illustrate the types of decisions that small business owners are faced with
on a daily basis, we interviewed Glenda Probst, small business owner in Los
Angeles, California, about her recent move to a dynamic integrated T-1.
"I was in a quandary about how to go about expanding the number of voice
lines to my business. Before making the move to a dynamic integrated line,
I was using POTs lines. After the fifth line, my bill was above $300/month,
not including my $100/month DSL connection. Now, I have 12 pure digital
voice lines, 1.5 MB of broadband, and I pay under $400 for it. It was a major
upgrade in service with a reduction in total price. I only wish I'd learned
about this product sooner."
The same basic economic model described in the book "Blue Ocean Strategies" is now being
applied to telecommunication services being offered to small businesses across the country:
more value for less money. According to many industry watch dogs, hundreds of thousands
of business will dump their POTs lines in favor of dynamic integrated T1 service within
the next 12 to 24 months, saving money in the process. With the introduction
of sub-$475 dynamic integrated T-service, customers are now able to receive up to 1.5 MBPS
of high-speed Internet with 24 digital phone lines all on one line, for less than what they
pay now for 5 regular phone lines" Stallions continued.
The irony of the new small business communications revolution is that it took so long
to gain traction. The whole idea of reclaiming inactive voice channels for data applications
is not new, and was introduced by many CLEC operators over five years ago. So why did
it take so long for SMB's to adopt the technology and make the change? One might argue
that the Internet bubble burst in 2000 shook many people's confidence in telecommunications,
one of the hardest hit industries. With so many telecoms going out of business, or merging
with other small players just to stay solvent, many customers took the "wait and see"
approach before making the decision to entrust their communications with a company not
associated with Ma Bell. Now that economic Darwinism has taken hold, the remaining companies
are attracting new customers who see the benefits of the new technology without the downside
risk of loosing service or not being able to get through to customer service in the pinch.
Recent advances in technology, fostered by competition from growing CLECs, is bringing
integrated T1 services to small business everywhere. And the trend doesn't look like
it will change anytime soon. CLECs continue to grow their networks, offering more
advanced services like metro ethernet, MPLS, and more.
The recent progress made by CLECs leaves us thinking in hypotheticals. "What if the
Clinton administration wouldn't have passed the Telecommunications Act of 1996, requiring
RBOCs to lease their lines at reduces rates to the CLECs?" "Will the FCC continue to
enforce this law, or will it be overturned by the powerful AT&T and Verizon lobbyists?"
It is impossible to know either way, but for the time being we can just be grateful
that the industry has evolved to the point were small businesses can actually benefit
from telecommunications at an affordable rate.
|
|
|
